INVEST IN THE
#1 RESTAURANT TREND
WHAT IS CALIFORNIA TORTILLA?
We are California Tortilla and we are Mexican Re-Imagined. From the ingredients to the preparation to customer service, we’ve transformed a “quick bite” into a mouth-watering, crave-inducing, “I can’t wait to come back” experience.
California Tortilla is a unique fast casual restaurant that serves “California style” Mexican food. We focus on one aspect that many other Fast Casuals continue to ignore; quality. We source the best ingredients from local farm to table purveyors. We use only premium proteins and our salsa, guacamole, queso and sauces are made fresh daily and are never frozen. In fact, there’s no freezer on site at all. Our menu is Chef-Inspired, and while we cater to individual customer needs, we offer bold and exciting flavor profiles in our signature products. Perhaps most importantly, guests aren’t a number at Cal Tort. They are individuals… people that we really like and want to see again and again.
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Our Chef-Inspired Creations blend flavors from around the world with the best of Mexican. At Cal Tort, you’ll find addictive combinations like Honey Lime, Korean BBQ and our signature California Screamin’. And just in case you’re looking to turn up the heat on your favorite dish, Cal Tort is home to the Wall of Flame with 75 hot sauces.
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The business model of our burrito franchise proves that if you are hyper-focused on providing a high quality product and a great customer experience, then you will be successful. The proof for this premise is our financial success. We invite you to research the economics of our business model in comparison to other Fast Casuals out there, and come to that determination yourself.
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We’re looking for individuals who share our passion for providing a best-in-class experience, products and customer service. We want to partner with entrepreneurs who are hungry to succeed, grow into multiple locations and bring customers a quality product unlike anything they’ve experienced before. A strong restaurant background is a plus, though is not necessarily a firm prerequisite.
EXCELLENT UNIT ECONOMICS
The business model of our Mexican restaurant franchise proves that if you are hyper-focused on providing a high quality product and exceptional customer service, you will be successful. The proof for this premise is our track record of success. We invite you to research the economics of our business model in comparison to other Fast Casuals out there, and come to that determination yourself.
Average Store Revenue (USD)
Highest Annual Gross Revenue (USD)
INVESTMENT
The initial investment range for California Tortilla is $413k to $709k. Actual costs will be determined largely by the type and condition of the real estate and the particular market you are in. Accordingly, our financial requirements are based on the availability of $250K in liquid capital, $1M net worth and a high credit score.
If you qualify for our education process, we will share with you the detailed economics of our business model. You’ll also get the opportunity to speak with our Mexican restaurant Franchise Owners directly about their financial performance. In the meantime, here’s a snippet of our unit economics included in our Franchise Disclosure Document (FDD).
TYPE OF EXPENDITURE
COST
TYPE OF EXPENDITURE
COST
Initial Franchise Fee
$40,000
Prepaid Rent and Security Deposit
$19,200 – $41,800
Leasehold Improvements
$175,000 – $309,000
Signage
$10,000 – $30,000
Furniture and Fixtures
$15,000 – $25,000
Computers and Equipment
$18,000 – $21,000
Restaurant Equipment
$75,000 – $100,000
Initial Inventory and Supplies
$7,500 – $15,000
Smallwares
$12,000 – $16,000
Uniforms
$1,500 – $2,500
Travel and Living Expenses During Training
$0 – $7,500
Insurance Deposits
$2,000 – $3,000
Grand Opening Advertising
$7,500 – $10,000
Miscellaneous Opening Costs
$15,000 – $58,000
Additional Funds (Working Capital)
$15,000 – $30,000
Total:
$412,700 – $708,800
MEET OUR FOUNDER/PRESIDENT
“We have a strong dedication to using the finest ingredients we can get. The Customer experience has to be great. That philosophy of ‘never lose a customer’ permeates every decision we make.”
ROBERT PHILLIPS
President of California Tortilla
Click the video to hear his story.